Friday, July 25, 2008

Strategic Technique Revealed to Slash Time and Expense for Publishing

Reed Elsevier, a big global publisher company and listed on several of the world's major stock exchanges, known for Indexing Science, Technology and Medical Articles, slash its indexing costs in half from $15Million to $7Million. The time required to review, index and post new information is cut as well, from 3 weeks to 7 days and ensuring that the quality of the data was maintained and even improved in some areas. Read More...

Wednesday, July 23, 2008

Publishing Strategy: Product Development and Content Manufacturing

Many online publishers and information service firms are currently in big challenge because there is a lot of information from the internet that is already free and readily available to download. Advertisements are vast changing and the old-fashioned ways can no longer give reliable revenue as they did in the past.

Surviving from these challenges means learning to operate by new rules to retain and attract more clients and to do so in the most cost and effective ways. Read more…